My north star that's stuck with me throughout my career: helping women feel confident in what they wear. I started my fashion blog "Inspirafashion" in 2010, to help women unlock their full fashion potential, with styling tips and inspiration. It gained momentum, and I was so grateful to be featured in Refinery29, Marie Claire, and more.
During my career journey, at Poshmark, a fashion social commerce app, we helped over 1.4 million women across the US become entrepreneurs selling their closets; and at JINS, an international eyewear brand, we helped people get access to affordable, stylish eyewear. Now, with my background of 6 years in D2C Marketing, Creative, Psychology, Influencer, and Social Media, I'm excited to venture into Product Design to help users and brands in the fashion recommerce and social commerce domain.
My greatest strength is collaborating with teams, having the empathy for the people I work with, so we can make a big impact together. I'm passionate about psychology design principles. The business, users, and product are an integral ecosystem - I help drive impactful design to move the needle in growth and revenue.
Aside from Design, I love staying creative with directing fashion shoots. I love bringing creative teams together to collaborate! I also love wardrobe styling.
What I love about traveling is meeting new people and appreciating all new cultures. I've traveled to over 8 countries now and I'm excited see more.